‘Instagram is now a (photo) information network’ – Om Malik
Photos and videos are increasingly used for informational reasons rather than just for pure aesthetic and artistic purposes. You can do a much better job of selling yourself with images and videos. I mean, coffee looks more enticing when being made and showcased on video. The same goes for liquid nitrogen being poured over some deconstructed fish or whatever. Everyone is advertising everything. The idea of getting people to see, engage, and appreciate your still images feels so quaint in 2025.